[example] appendix A: women in gaming research

[example] appendix B: social media and empathy fatigue dissertation

[education] MA in Clinical Psychology — Columbia University

[manager feedback, 2019 year-end] “Developed fluency with many internal and 3rd party data tools almost instantly and used them to generate research for pitches across accounts. One of Jadila’s greatest strengths is what she has been able to contribute from an insights perspective. She understands how to analyze data to and determine where to further search to uncover unique insight that will inspire our brands and make our work stronger”

[manager feedback, 2020 year-end] “Jadila is an incredible asset to our team, especially from an insights perspective. She really leads from a place of "human truth", and it's evident in the insights work she does and the way she frames them”

[manager feedback, 2021 year-end] “She consistently lent her research approach on projects large and small, sustaining her reputation as a talented Strategist with a knack for using research to uncover compelling insights”

[peer feedback] “Her relentless curiosity to understand human behavior and extract + contextualize insights from Twitter data and tools is unmatched.”

[peer feedback] “What sets Jadila apart is her creative rigor and the way she is able to "talk data" and tie it back to the core of the ideas she comes up with.”

[peer feedback] “Jadila dug into Crimson Hexagon from every angle of keywords/timing/sentiment possible to find an interesting insight. Her perspective was extremely valuable as she worked hard to uncover not only relevant insights, but a point of view as to the story the data was (or was not) telling. In such a short time at Twitter, Jadila has been able to develop an understanding of the type of data available AND the type of insights that are valuable in crafting a storyline.

[example] appendix C: AT&T x CFB thought starters

[manager feedback, 2019 year-end] “Jadila has an innate sense of how to drive toward strategically sound creative ideas… both in brainstorms and through shipped collateral and pitches.”

[manager feedback, 2020 year-end] “Jadila is passionate in her work regardless of the challenges she may face… she uses her personal perspective to her advantage. This allowed her to create solutions for the brand that was thoughtful of the audience and pushed the brand in a new direction… she really pushes to find ideas that work”

[manager feedback, 2019 year-end] “Jadila has shown that she is a team player and has extended outside of her assigned sector… including end to end support on brainstorms, idea refinement, presentation creation, and production kickoff, as well as with other teammates who are in need of a hand”

[manager feedback, 2020 year-end] “Over the past year Jadila solidified herself as a beacon of positivity, intelligence and collaboration on her team… I know she will bring in smart thinking and that all our conversations will get us to an even better place. She is a master of collaboration: building, and rebuilding to make things the best they can be”

[peer feedback] “Jadila is an incredible asset to the Twitter Next team. Her positive attitude and willingness to learn are just two of the many things that prove she has such a bright future on the team.”

[peer feedback] “Jadila is a very thoughtful and helpful teammate who is always willing to jump in and get things done. Specifically, I needed support with a project and she was more than happy to. She took on half of the responsibility and was diligent with providing resources and communication.”

[example] appendix H: 2021 self-review (jadila’s version)

[education] BA in English, concentration in creative writing — Rutgers University